Lynda Rife

Founder & President
lrife@rifeline.com
512.797.9019

Lynda Rife founded Rifeline in 2002. With more than 25 years of experience, she is a seasoned specialist in the areas of public involvement, community affairs, government relations, and grassroots and grass tops political strategy. She has received mediation training through UT Law School’s Center for Public Policy Dispute Resolution and informed consent training through the Institute for Participatory Management and Planning. 

Lynda has mobilized support for transportation, education, and infrastructure projects and has worked to resolve issues between neighbors and project planners as well as homeowners and construction firms. She has facilitated hundreds of meetings and advisory groups and executed outreach strategies to reach neighborhoods, schools, parents, environmental groups, business groups, the healthcare community, bicycle/pedestrian groups, elected officials, religious institutions, and other stakeholder groups. Lynda has worked on several projects involving interactions with regulatory agencies including the Federal Highway Administration, Federal Aviation Administration, Federal Transit Administration, and the Texas Commission on Environmental Quality. Lynda also develops the strategy for issue campaigns for improvements to schools, support of community colleges, construction of libraries, and transportation projects. She had the honor of playing a prominent role in the passage of Central Health’s Proposition 1 that brought the Medical School to UT Austin and Proposition A that brought Project Connect to Austin.